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The Gyro Maglev
Posterized painting, computer
collage, watercolour and crayon
©2011 Charlene Brown
This is the first in a series of posters I compiled three years ago outlining a tangential process of creative ideation and invention. Using the development of sustainable technology as an example, I made use of Google – the ultimate tangential research engine – in this five-step process.
1. Decide
just what it is you want to be able to do. State this in as few words as
possible, and do a Google search on these words.
2. Add
some secondary objectives and possibilities. Consider the three E’s for more
Google search words:
· energy
·
economics
· environment
3. Draw
a diagram, labelled and annotated with new words and phrases found in Step 2.
4. Transform
the material you have so far (for example, make it smaller, run it backwards)
5. Give
it a really good name. Remember it
doesn’t have to be obvious how it is going to work.
The steps as shown in this first example:
- objective: design new forms of transportation.
- secondary factors: collaged word pattern
- diagram: flying saucers
- transformation: combine with magnetic levitation
- gyro-maglev (the ‘bootstrap’ (or crack-pot) concept of magically holding itself up, might need some work)
